In a recent interview with Cool FM, Tacha, a popular BBNaija star and influencer, opened up about her decision not to participate in the latest edition of the BBN show and how it could impact her brand.
During the chat, Tacha emphasized that she didn’t see the point of joining the show without being compensated for her time and efforts. She also expressed concerns about her chances of winning the grand prize, fearing that she might be evicted before the finale.
Tacha went on to discuss how returning to the show might be viewed unfavorably by her fans, and if she were to get evicted within the initial weeks, it could potentially harm her brand as an influencer. She firmly believed that compromising her brand integrity for an unpaid appearance wouldn’t be a wise decision.
Furthermore, Tacha emphasized her unique role in the show, stating that the BBNaija experience wouldn’t be the same without her. She confidently asserted that nobody could fill the void left by ‘Big T,’ as she’s affectionately known.
To hear Tacha speak about these topics, you can watch the video below.
